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YouTube Media Associate

Job Location – El Segundo, CA (Hybrid – 4x Days in the Office)

Type – 4+ Month Contract

Rate – $37.00 – $40.00 per hour

Team Goal:

  • To help grow the YouTube channels (domestic and international channels) and increase viewership on the channel.

Role:

  • Will be assisting the team will the Fall timeframe as this is our busy time. They will help run our small accounts (international countries i.e. barbie Indonesia)/launch of Barney
  • Needs to have hands on experiencing buying the Google ads platform
    • Okay with paid Search experience as it uses the same KPIs and Ads platform (Google Ads)
  • This role will support YouTube content (promoting the YouTube original content/Netflix movie and show clips on the YouTube page)
    • We also support Netflix content on YouTube to get kids to tune into the content on Netflix.
    • Types of content we support movie clips, music videos, original YT series episodes
  • A main task they will have will be to maintain the daily performance of campaigns as well as optimize their campaigns.
    • This role will not do any reporting as the analyst will do it for them, but they need to be able to present the reports as well as review it to ensure it reflects the correct information.
  • They also need to be able to develop keywords and ad copy for the campaigns
    • There are no conversions tracked as we run kids media

Team Partners (Main):

  • YouTube Strategy Team (team that develops the content for the channels)
  • Channel Management (team that schedules the content on the YouTube channel)
  • Influencer Team (run media behind kid influencer videos on YouTube)
    • ITPS doesn’t have influencer campaigns as of now, but they might have some in the future
Job Type: Contract
Job Location: El Segundo CA Hybrid

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